A press release is a composed or recorded communication, coordinated at individuals from the news media with the end goal of declaring something apparently newsworthy. A press release also known as PR, news release or public statement is a publication published by media sources or public relations professionals mainly used for building up the brand.
Why it is important in SEO?
Viral Marketing: – A well written Press release can shout about you globally and it has the capacity to viral your content and brand quickly. It creates a positive impacts of your company /Brand/business or organization.
Boost Ranking: – PR submissions power up the website SEO by building high PR backlinks to your website. It Generate targeted traffic, improve ranking and engage users for your website.
Establish a Brand: – PR submission appeals a large auditions, aware them about your Company or product and makes your business more recognizable that makes you a brand.
Attract Investors: – Most impressive thing that a PR done for you is, Official statements featuring the triumphs and headways made by your organization can be capable tools for drawing investors’ attention.
Global List of 65+ free and paid PR distribution Sites 0f 2017
Conclusion: – Press release submissions are available free and paid both, but I suggest you go for the free ones (SEO agencies prefer them) and spread awareness about your brand in an easy-peasy way. Also the paid submissions are not more costlier so, if you like you can go with paid one.